From code to cash: the $10K MRR formula for an AI automation agency
Drawing on 200-plus automation projects, an agency builder shares a simple formula: five clients at $2,000 a month equals $10K MRR, with an average project value of $8,500, a 78 percent retainer rate and a $24,000 client lifetime value. The most profitable services are email automation, data pipelines and customer-service chatbots, and the first contract came from a working demo, not a pitch deck.