Muse passes 10 million users in six weeks, shopping leads usage
On Meta Q3 earnings call, Mark Zuckerberg said more than 10 million users in the US and Canada set up Muse personal agents within about six weeks of launch, with roughly 25 percent using it daily. Shopping emerged as the leading use case: over a quarter of users made purchases through Muse, averaging more than 200 dollars. Meta plans to monetize through transaction fees, premium subscriptions and enterprise services.