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newsForkast · Oct 20, 2026

Forkast: Muse hits 2M users with 73% day-one return; Deutsche Bank floats 8% of Meta revenue by 2030

A Forkast analysis puts Muse at 2 million users with a 73% day-one return rate — nearly double ChatGPT's — and details Meta's monetization: Power at $20/month for 500M tokens/week, Maximum at $100/month for 3B tokens/week. Deutsche Bank floats Muse reaching up to 8% of Meta's revenue by 2030. Warning signs included: Similarweb shows users dropping off quickly, and websites are increasingly blocking AI agents from scraping. Figures are third-party estimates, not Meta's.

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