A thin AI wrapper bled revenue every month: no niche, no proprietary data, nothing painful to leave
A builder's simple AI wrapper caught a wave, earned well for a few months, then lost users steadily at roughly six percent of revenue a month. The postmortem is blunt: with no niche, no proprietary data, and nothing making switching painful, anyone could rebuild it in a weekend while the base model absorbed its thin value. The builder's tools that still earn are narrow, aimed at one unglamorous B2B workflow, with integrations and setup painful enough to replace.