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newsReuters via WNCY · Oct 27, 2026

Meta issues new Class C shares and puts Muse at the center of its strategy

At its third-quarter earnings call, Meta said it will issue a new class of non-voting Class C shares in January 2027, effectively a two-for-one split, to fund its AI expansion while preserving Mark Zuckerberg's control. Executives presented the Muse agent as the centerpiece of the company's future, noting more than ten million people in the US and Canada set up Muse in six weeks. Zuckerberg expects Muse to eventually serve billions of people and generate more revenue per user than Meta's average.

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