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newsDataDome via ppc.land · Oct 31, 2026

Meta quietly signs some Muse web requests with Web Bot Auth

DataDome's threat research chief reports that Meta began testing Web Bot Auth signatures on Muse and Meta-WebIndexer traffic around October 12, letting websites verify that an automated visitor genuinely comes from Meta. The move follows a wave of sites blocking agents that do not identify themselves, but Meta has not announced it and only a small share of requests carry signatures so far.

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